My stepfather was a sound man when I was growing up so I spent my whole life around music 'cause we used to have to string up the sound and all that. "My father was a performer he played the guitar and all that. He noted that he was exposed to music from a tender age. King Jazzy was born in the United States but spent much of his childhood in St Mary. What I notice is dancehall is kinda losing its appeal to the international audience, and me being somebody who considers themselves Jamaican, I feel like I wanna do something to turn that around," he said. We heard other people being successful with them and we were joking around and we kinda just came up with rhythm. "We just wanted to make a raw dancehall track. King Jazzy explained that the track was aimed at creating light-heartedness in the dancehall space. With the push from the entity, the official music video for Spoil You has over 180,000 views on YouTube. I got to be friends with them and we started a chapter down here, which is actually a big deal because the Coalition breaks big artistes in America like Future," he told the Jamaica Observer. It's like a DJ guild in America, where they have chapters in different cities and they were promoting my music. "Me and Ricky started the Coalition DJs Jamaica. The Jamaican chapter of the Coalition started in December 2022. With promotion, I have a team, but it's mostly me so sometimes it's hard to navigate even though it was doing well… "It was doing really well in Jamaica independently. With this momentum, he and producer Ricky Bless founded the Coalition DJs Jamaica to help promote more dancehall songs. I n late 2022 recording artiste King Jazzy began making waves on social media with the track Spoil You.
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